Gotta say, the execution here is really clean-cut and supplies you with overwhelming sense of "I need this"... much like an Apple Ad these days =x





and it seems to have found a really cool niche target group here... I guess it being silent... waterproof... USB chargeable... and looking almost completely innocent... and even doubling as a thumbdrive... really pushed it above its competitors...


Project: Duet hit its marketing target of $15k in just 2 days.. and is now soaring over $43k.. a testament that sometimes... you don't need to invent the wheel... you just need to take the time to listen more, and reinvent it =3