So yes, finally we have the word on Pottermore... and in time for the hype building up for the last Harry Potter Movie: Deathly Hallows Part 2, due July 15th..
Pottermore will be released officially on October 1st, although fans can compete online to gain early access on July 31st... and yes it is an online world.. but not like that of WoW.. but rather that of a text-based adventure... for more, read it on Time's NewsFeed.
" Users start out at Privet Drive, where they can explore Harry's cupboard under the stairs (replete with scampering spiders) before moving on to Platform 9 ¾, the Hogwarts Express, Diagon Alley and Gringotts. Each new witch or wizard gets a personalized trunk (where they can store their chocolate frog cards), 175 galleons and a Hogwarts shopping list (don't forget your crystal phials!) Then they're directed to Ollivander's, where they are asked a series of questions (eye color? Favorite artifact?) in order that their wand can choose them.
With personalized wand in hand, users continue on to Hogwarts School of Witchcraft and Wizardry itself, where, wearing the sorting hat, they are sorted into a House via a unique series of character testing questions written by Rowling herself. Some test the super-ego: would you snitch on a fellow wizard pupil who used a cheating quill? Others probe the id: which do you choose, forests or rivers? (Those who are not placed in Gryffindor get access to special material from The Sorcerer's Stone as compensation.) Once ensconsed in a house common room, users can read the secret lore of Ravenclaw or Hufflepuff, meet housemates, and earn housepoints through wizard duels and mixing potions to compete for the House Cup. "